Plaee, a B2B platform for prediction market operators, has said its partnership with Crypto.com Derivatives North America is helping clients with compliance related issues across the US.
Operators working with Plaee gain access to a Commodity Futures Trading Commission (CTFC) regulated exchange with built-in order execution. This, Plaee said, helps to avoid the regulatory complexity that has hampered the US prediction markets sector.
Navigating the framework set by the CTFC, which governs event contracts, has proved to be a stumbling block for some operators. This is due to the legal and technical resources required to comply with rules and regulations. However, Plaee said its arrangement with Derivatives North America addresses this issue.
“We built Plaee to take the heavy lifting out of getting into prediction markets,” Plaee founder Leon Okun said. “Most operators don’t struggle with demand; they struggle with regulation, liquidity, and the engineering required just to get started.”
The provider added that for operators outside the US, it offers a separate solution. Plaee DPM is its proprietary decentralised finance prediction market exchange.
Plaee in it for the long term
The company has marketed itself as a solutions provider that works “entirely behind the scenes”. By this, it means it delivers white-label technology and business management tools as a single tech stack to clients.
Aside from compliance, Plaee said its technologies can support operators across other areas of prediction markets. It noted how its Prediction Trader white-label user interface can be deployed as customisable widgets or a fully branded website. This allows it to be integrated into existing products.
Meanwhile, its PlaeeOS proprietary account management engine includes real-time user engagement features, segmentation tools, monetisation, campaign management, and business intelligence dashboards to further support operator partners.
“The winners in this space will be the platforms that simplify everything behind the scenes: compliance, liquidity, and data, so operators can focus on building real products on top of it,” Okun said.